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<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="ru"><front><journal-meta><journal-id journal-id-type="publisher-id">umj</journal-id><journal-title-group><journal-title xml:lang="ru">Университетское управление: практика и анализ</journal-title><trans-title-group xml:lang="en"><trans-title>University Management: Practice and Analysis</trans-title></trans-title-group></journal-title-group><issn pub-type="ppub">1999-6640</issn><issn pub-type="epub">1999-6659</issn><publisher><publisher-name>Federal State Autonomous Educational Institution of Higher Education «Ural Federal University named after the first President of Russia B.N.Yeltsin»; Non-Commercial Partnership “University Management: Practice and</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="doi">10.15826/umpa.2022.01.005</article-id><article-id custom-type="elpub" pub-id-type="custom">umj-1471</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>УПРАВЛЕНИЕ ПЕРСОНАЛОМ ВУЗА</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="en"><subject>UNIVERSITY STAFF MANAGEMENT</subject></subj-group></article-categories><title-group><article-title>Идентичность ректора университета: академик vs администратор</article-title><trans-title-group xml:lang="en"><trans-title>Identity of the University Rector: Academician vs Administrator</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Томилин</surname><given-names>О. Б.</given-names></name><name name-style="western" xml:lang="en"><surname>Tomilin</surname><given-names>O. B.</given-names></name></name-alternatives><bio xml:lang="ru"><p> кандидат химических наук, доцент, заведующий кафедрой физической химии</p><p>+7 834 247-99-24</p><p>Россия, 430005, Саранск, ул. Большевистская, 68</p></bio><bio xml:lang="en"><p>Candidate of Chemical Sciences, Associate Professor, Head of the Physical Chemistry Chair</p><p>+7 834 247-99-24 </p><p> 68 Bolshevistskaya st., Saransk, 430005, Russian Federation </p></bio><email xlink:type="simple">tomilinob@mail.ru</email><xref ref-type="aff" rid="aff-1"/></contrib><contrib contrib-type="author" corresp="yes"><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Клюев</surname><given-names>А. К.</given-names></name><name name-style="western" xml:lang="en"><surname>Klyuev</surname><given-names>A. K.</given-names></name></name-alternatives><bio xml:lang="ru"><p>кандидат философских наук, доцент, руководитель кафедры ЮНЕСКО по университетскому управлению и планированию, </p><p>+7 343 371-10-03</p><p>Россия, 620002, Екатеринбург, ул. Мира, 19 </p></bio><bio xml:lang="en"><p>Candidate of Philosophical Sciences, Associate Professor, Chair holder of  UNESCO Chair in University management and planning</p><p>+7 343 371-10-03 </p><p> 19 Mira st., Yekaterinburg, 620002, Russian Federation </p></bio><email xlink:type="simple">a.k.kluev@urfu.ru</email><xref ref-type="aff" rid="aff-2"/></contrib><contrib contrib-type="author" corresp="yes"><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Багирова</surname><given-names>А. П.</given-names></name><name name-style="western" xml:lang="en"><surname>Bagirova</surname><given-names>A. P.</given-names></name></name-alternatives><bio xml:lang="ru"><p> доктор экономических наук, кандидат социологических наук, профессор кафедры социологии и технологий государственного и муниципального управления</p><p>+7 343 371-10-03</p><p> Россия, 620002, Екатеринбург, ул. Мира, 19 </p></bio><bio xml:lang="en"><p>Dr. hab. (Economics), PhD (Sociology), Professor, Professor of the Chair of Sociology and Technologies of Public Administration</p><p>+7 343 371-10-03 </p><p> 19 Mira st., Yekaterinburg, 620002, Russian Federation </p></bio><email xlink:type="simple">a.p.bagirova@urfu.ru</email><xref ref-type="aff" rid="aff-2"/></contrib></contrib-group><aff-alternatives id="aff-1"><aff xml:lang="ru"><institution>Национальный исследовательский Мордовский государственный университет им. Н. П. Огарева</institution><country>Россия</country></aff><aff xml:lang="en"><institution>National Research Mordovia State University</institution><country>Russian Federation</country></aff></aff-alternatives><aff-alternatives id="aff-2"><aff xml:lang="ru"><institution>Уральский федеральный университет им. первого Президента России Б. Н. Ельцина</institution><country>Россия</country></aff><aff xml:lang="en"><institution>Ural Federal University</institution><country>Russian Federation</country></aff></aff-alternatives><pub-date pub-type="collection"><year>2022</year></pub-date><pub-date pub-type="epub"><day>19</day><month>07</month><year>2022</year></pub-date><volume>26</volume><issue>1</issue><fpage>68</fpage><lpage>81</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Томилин О.Б., Клюев А.К., Багирова А.П., 2022</copyright-statement><copyright-year>2022</copyright-year><copyright-holder xml:lang="ru">Томилин О.Б., Клюев А.К., Багирова А.П.</copyright-holder><copyright-holder xml:lang="en">Tomilin O.B., Klyuev A.K., Bagirova A.P.</copyright-holder><license xml:lang="ru" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>Данная работа распространяется под лицензией Creative Commons Attribution 4.0.</license-p></license><license xml:lang="en" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>This work is licensed under a Creative Commons Attribution 4.0 License.</license-p></license></permissions><self-uri xlink:href="https://www.umj.ru/jour/article/view/1471">https://www.umj.ru/jour/article/view/1471</self-uri><abstract><p>В представленной исследовательской статье обсуждаются вопросы включенности руководителей университетов в академическую деятельность. Актуальность данной проблематики состоит в том, что в настоящее время происходит активная трансформация ролей, которые выполняет руководитель университета. С одной стороны, традиционный ролевой формат ректора, выраженный в формуле «первый среди равных», сегодня находится в состоянии постоянных и радикальных изменений. Особенно значимую роль в этом процессе играет менеджериализация управления университетами и обусловленные ею подходы к привлечению на посты ректоров руководителей из других сфер деятельности: бизнеса, власти, общественных организаций. С другой стороны, ректоры университетов, пришедшие в систему управления из академической среды, сегодня, как правило, сохраняются в профессиональной когорте управленцев и достаточно редко возвращаются к академической деятельности. В связи с этим возникают исследовательские вопросы: как идентифицируют себя руководители вузов и ценности какого сообщества являются для них приоритетными? Авторами статьи проанализированы результаты исследовательской деятельности руководителей ведущих университетов страны за последние 5 лет. На основании полученных данных разработана типология сохранения академической идентичности руководителей университетов на современном этапе, сформулированы гипотезы дальнейшей трансформации управленческих и академических ролей ректоров российских вузов данного вида.Статья может быть интересна для руководящих работников университетов.</p></abstract><trans-abstract xml:lang="en"><p>The presented article discusses the issues of involvement of university leaders in academic activities. The relevance of this problem lies in the fact that at the present day an active transformation of the roles performed by the head of the university is taking place. On the one hand, the traditional rector’s role format, expressed in the formula «first among equals», is in a state of constant and radical changes today. A particularly significant role in this process is played by the managerialization of university management and the resulting approaches to attract managers from other fields of activity to the rectors’ posts. They can be from government, business or public organizations. On the other hand, those university rectors, who came to the management system from academic environment, nowadays, as a rule, remain in the professional cohort of managers and rarely return to academic activities. In this regard, research issues arise: how do university leaders identify themselves and which community values are a priority to them? The authors of the article analyze the results of scientific activities of the heads of the country’s leading universities over the past 5 years. Based on the obtained data, a typology of preserving academic identity of university leaders at the present stage has been developed. Hypotheses for further transformation of the managerial and academic roles of Russian universities’ rectors have been formulated.The article may be of interest to universities’ leading employees.</p></trans-abstract><kwd-group xml:lang="ru"><kwd>академическая идентичность ректора университета</kwd><kwd>роли ректора</kwd><kwd>исследовательская активность</kwd></kwd-group><kwd-group xml:lang="en"><kwd>academic identity of the university rector</kwd><kwd>rector’s roles</kwd><kwd>scientific activities</kwd></kwd-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">Геращенко Д., Губа К., Мироненко А. Новые управленцы в вузах? Волна смены ректоров в 2015–2017 гг. Санкт-Петербург: ЦИАНО ЕУСПб, 2020. 16 с.</mixed-citation><mixed-citation xml:lang="en">Gerashchenko D., Guba K., Mironenko A. Novye upravlentsy v vuzakh? Volna smeny rektorov v 2015–2017 gg. [New Managers in Universities? 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