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<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="ru"><front><journal-meta><journal-id journal-id-type="publisher-id">umj</journal-id><journal-title-group><journal-title xml:lang="ru">Университетское управление: практика и анализ</journal-title><trans-title-group xml:lang="en"><trans-title>University Management: Practice and Analysis</trans-title></trans-title-group></journal-title-group><issn pub-type="ppub">1999-6640</issn><issn pub-type="epub">1999-6659</issn><publisher><publisher-name>Federal State Autonomous Educational Institution of Higher Education «Ural Federal University named after the first President of Russia B.N.Yeltsin»; Non-Commercial Partnership “University Management: Practice and</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="doi">10.15826/umpa.2020.03.026</article-id><article-id custom-type="elpub" pub-id-type="custom">umj-1246</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>ОБРАЗОВАТЕЛЬНАЯ ПОЛИТИКА УНИВЕРСИТЕТА</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="en"><subject>EDUCATIONAL POLICY</subject></subj-group></article-categories><title-group><article-title>Учебная аналитика в традиционном образовании: ее роль и результаты</article-title><trans-title-group xml:lang="en"><trans-title>Learning Analytics in Conventional Education: its Role and Outcomes</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Вилкова</surname><given-names>К. А.</given-names></name><name name-style="western" xml:lang="en"><surname>Vilkova</surname><given-names>K. A.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Вилкова Ксения Александровна - аспирант и младший научный сотрудник.</p><p>101000, Москва, Потаповский переулок, 16, стр. 10</p></bio><bio xml:lang="en"><p>Ksenia A. Vilkova - Junior Research Fellow and Postgraduate Student.</p><p>Potapovsky 16, Bld.10, Moscow 101000</p></bio><email xlink:type="simple">kvilkova@hse.ru</email><xref ref-type="aff" rid="aff-1"/></contrib><contrib contrib-type="author" corresp="yes"><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Захарова</surname><given-names>У. С.</given-names></name><name name-style="western" xml:lang="en"><surname>Zakharova</surname><given-names>U. S.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Захарова Ульяна Сергеевна - кандидат филологических наук, научный сотрудник.</p><p>101000, Москва, Потаповский переулок, 16, стр. 10</p></bio><bio xml:lang="en"><p>Ulyana S. Zakharova - PhD in Theory of Language, Research Fellow.</p><p>Potapovsky 16, Bld.10, Moscow 101000</p></bio><email xlink:type="simple">uzakharova@hse.ru</email><xref ref-type="aff" rid="aff-1"/></contrib></contrib-group><aff-alternatives id="aff-1"><aff xml:lang="ru"><institution>Национальный исследовательский университет Высшая школа экономики, Центр социологии высшего образования</institution><country>Россия</country></aff><aff xml:lang="en"><institution>National Research University Higher School of Economics</institution><country>Russian Federation</country></aff></aff-alternatives><pub-date pub-type="collection"><year>2020</year></pub-date><pub-date pub-type="epub"><day>21</day><month>10</month><year>2020</year></pub-date><volume>24</volume><issue>3</issue><fpage>59</fpage><lpage>76</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Вилкова К.А., Захарова У.С., 2020</copyright-statement><copyright-year>2020</copyright-year><copyright-holder xml:lang="ru">Вилкова К.А., Захарова У.С.</copyright-holder><copyright-holder xml:lang="en">Vilkova K.A., Zakharova U.S.</copyright-holder><license xml:lang="ru" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>Данная работа распространяется под лицензией Creative Commons Attribution 4.0.</license-p></license><license xml:lang="en" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>This work is licensed under a Creative Commons Attribution 4.0 License.</license-p></license></permissions><self-uri xlink:href="https://www.umj.ru/jour/article/view/1246">https://www.umj.ru/jour/article/view/1246</self-uri><abstract><p>На сферу высшего образования сегодня оказывают большое воздействие массовизация, цифро-визация и бюрократизация. Массовизация привела к неизбежной проблеме академической неоднородности и необходимости адаптивного обучения, цифровизация - к преподаванию с применением дистанционных технологий и, в результате, к производству учебных данных, а бюрократизация - к оценке качества работы образовательных организаций на основе в большинстве своем количественных показателей. На пересечении этих феноменов сформировалось новое направление научных исследований и прикладных разработок -учебная аналитика. За рубежом учебная аналитика активно обсуждается и развивается, разрабатываются государственные политики, ее регулирующие и стимулирующие, создаются профессиональные ассоциации специалистов в данной сфере. Сторонники учебной аналитики считают, что данные, собираемые и осмысливаемые в образовательной организации, позволяют принимать более объективные решения, чем те, что основаны на экспертных мнениях. Учебная аналитика воспринимается ими как необходимый инструмент для определения в образовательных программах «узких мест» и выявления учебных траекторий обучающихся, что необходимо для индивидуализации обучения и перехода к адаптивности. Противники же учебной аналитики видят в ней угрозу текущей расстановке сил в образовании, ролям преподавателя и управленца, указывают на специфические компетенции и высокие риски утечки персональных данных. Россия пока находится, скорее, вне глобальной дискуссии: отдельные кейсы стали появляться лишь в последнее время, а учебная аналитика все еще входит для наших соотечественников в число потенциальных направлений развития.</p><p>Предлагаемая обзорная статья призвана дать представление о современном понимании учебной аналитики, истории развития этого направления научных исследований и прикладных разработок в мире и в России, перспективах и ограничениях его применения в нашей стране с позиции ключевых интересантов высшего образования, а также предложить рекомендации руководителям вузов по организации системы учебной аналитики.</p><p>Эта статья будет полезна руководителям вузов для принятия управленческих решений относительно организации системы управления учебными данными, включающей их сбор, анализ и использование, а также преподавателям и исследователям высшего образования.</p></abstract><trans-abstract xml:lang="en"><p>Massification, digitalization and bureaucratization are now the major trends that shape higher education. Massification has led to an inevitable problem of the heterogeneity of students and the need for adaptive learning; digitalization has created a need for distance learning technologies and, as a result, learning data production; finally, bureaucratization has meant that the education quality assessment now predominantly relies on quantitative rather than qualitative indicators. At the crossing of these trends, a new research interest has emerged, which develops both theoretical and practically oriented studies and which has become known as learning analytics. Learning analytics is now actively discussed in Western countries, where national policies to regulate and stimulate this sphere are designed and professional associations of specialists in learning analytics are created. Proponents of learning analytics believe that the data collected and analyzed by an education institution will help the management take more justified and objective decisions than those based on expert opinions. Learning analytics is understood in this paper as a necessary tool for detecting the weak sides of the curricula. It also helps build students’ individual learning trajectories, which is essential for an individualized approach in education and for making the learning process more adaptive. Opponents of learning analytics, in their turn, see it as a threat to the current balance of power in education, the roles of the teacher and manager, and point out the need for specific competencies and the danger of personal data breach. Russia is now left out of the global agenda: except for a few recent cases, learning analytics is still viewed by many as more of a promise than reality. This review is aimed at shedding light on the modern understanding of learning analytics, its development in the world and in Russia, the prospects and limitations of its application in Russia from the perspective of the key stakeholders in higher education. We also propose recommendations regarding the organization of a university learning analytics system. This article will be of interest to university managers and decision-makers, teachers and scholars of higher education as it provides information on the organization of a data management system, including the collection, analysis and use of data.</p></trans-abstract><kwd-group xml:lang="ru"><kwd>учебная аналитика</kwd><kwd>анализ образовательных данных</kwd><kwd>высшее образование</kwd><kwd>успех студентов</kwd><kwd>решения</kwd><kwd>основанные на данных</kwd></kwd-group><kwd-group xml:lang="en"><kwd>learning analytics</kwd><kwd>educational data mining</kwd><kwd>higher education</kwd><kwd>student success</kwd><kwd>data-driven decisions</kwd></kwd-group><funding-group><funding-statement xml:lang="ru">Исследование выполнено при финансовой поддержке РФФИ в рамках научного проекта № 19-113-50419 «Учебная аналитика: понятие, задачи, применение»</funding-statement><funding-statement xml:lang="en">The research was funded by the Russian Foundation for Basic Research; project no 19-113-50419 «Learning Analytics: Definition; Objectives; Application»</funding-statement></funding-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">A global framework of reference on digital literacy skills for indicator 4.4. 2. 2018] / N. 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